Job Description
Reach Surgical, a division of Genesis Medtech Group, is a leading minimally-invasive surgical device manufacturer and supplier, committed to serving high-quality products to healthcare practitioners and patients worldwide.
We deliver advanced technology and cost effective minimally-invasive surgical products to medical institutions and provide patients with reliable and economical treatment solutions.
Position Overview
We are seeking a Marketing Manager to drive growth across our Minimally Invasive Surgical portfolio, including staplers, energy devices, sutures, and laparoscopic solutions in Germany.
This role requires close engagement with surgeons and exposure to operating theatre environments, combining commercial execution with clinical insight.
Key Responsibilities
1. Product & Portfolio Marketing
Lead marketing strategy and execution across Staplers, Energy Devices, Sutures. Laparoscopic Systems and related solutions
Drive product positioning, competitive differentiation, and market development initiatives
Partner closely with Sales teams to drive product adoption, utilization, and procedure growth
Lead product launches, training activities, and key account marketing initiatives
Monitor market trends and identify growth opportunities to support portfolio and market expansion
2. KOL Relationship Management
Identify, engage, and develop strong relationships with Key Opinion Leaders (KOLs) across specialized surgical fields, building a sustainable KOL network
Cultivate Clinical Advocates to support platform adoption through peer-reviewed research, webinars, and industry conference participation
We deliver advanced technology and cost effective minimally-invasive surgical products to medical institutions and provide patients with reliable and economical treatment solutions.
Position Overview
We are seeking a Marketing Manager to drive growth across our Minimally Invasive Surgical portfolio, including staplers, energy devices, sutures, and laparoscopic solutions in Germany.
This role requires close engagement with surgeons and exposure to operating theatre environments, combining commercial execution with clinical insight.
Key Responsibilities
1. Product & Portfolio Marketing
Lead marketing strategy and execution across Staplers, Energy Devices, Sutures. Laparoscopic Systems and related solutions
Drive product positioning, competitive differentiation, and market development initiatives
Partner closely with Sales teams to drive product adoption, utilization, and procedure growth
Lead product launches, training activities, and key account marketing initiatives
Monitor market trends and identify growth opportunities to support portfolio and market expansion
2. KOL Relationship Management
Identify, engage, and develop strong relationships with Key Opinion Leaders (KOLs) across specialized surgical fields, building a sustainable KOL network
Cultivate Clinical Advocates to support platform adoption through peer-reviewed research, webinars, and industry conference participation
Requirements
Bachelor’s degree in Marketing, Life Sciences, Biomedical Engineering, or related field
Minimum 5 years of experience in medical device marketing, product management, or a related commercial role
Experience in surgical devices or hospital-based medical devices
Experience engaging with surgeons and hospital stakeholders
Minimum 5 years of experience in medical device marketing, product management, or a related commercial role
Experience in surgical devices or hospital-based medical devices
Experience engaging with surgeons and hospital stakeholders
Skills Required
Compensation
USD 0 – 0
Per year
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